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aboutus

Soft Touch® is a private label manufacturer that specializes in bringing ideas from concept to design, development, packaging, and full-scale production. With years of experience behind us, we offer luxury hotel supplies at the very highest standards, created in custom fashion according to each specific need at a hotel, resort, and spa across the globe.

 

From luxurious bathroom essentials to eco-friendly housekeeping supplies and a little bit of everything in between, our hospitality supplies have a solution for it all. Soft Touch brings you the highest-quality, environmentally responsible solutions for your business while ensuring neither quality nor affordability compromise that solution. Our mission is simple: make your business shine and maintain good environmental stewardship.

 

What We Do:

We do not just manufacture—we design, develop, and market high-end hospitality products that meet the demands of luxury hotels and resorts. We focus on providing superior products that enhance guest experiences, while also ensuring sustainable practices to preserve the environment.

Why Soft Touch® Stands Out:

We are proud to hold a leadership position in the industry, driven by our commitment to excellence in the following areas:

  • High-Quality Custom Products – We tailor solutions to your unique needs, ensuring every product meets your specifications.

  • Quick Response to Customer Needs – We prioritize fast and effective communication to address your needs in real time.

  • Flexible Manufacturing Options – Whether you need a small batch or a large production run, we have the capacity to adapt.

  • On-Time Delivery – We understand the importance of meeting deadlines and ensure that all deliveries are punctual and reliable.

  • Experienced and Efficient Team – Our team of experts is dedicated to providing top-notch service and support.

  • Fully Controlled Supply Chain – We manage every aspect of the supply chain, ensuring transparency, quality control, and efficiency from start to finish. 

 

Our Core Values:

At Soft Touch®, we believe in building lasting partnerships with our clients by staying true to our core principles:

  • Quality 

 Consistently delivering the best in luxury and sustainability.

  • Performance 

Ensuring our products and services exceed expectations.

  • Innovation 

Continuously improving and introducing new solutions.

  • Cost Efficiency 

Offering competitive pricing without sacrificing quality.

  • Sustainability 

Prioritizing environmentally responsible practices in everything we do.

  • Commitment 

Standing by our promise to provide excellence in every interaction.

Choose Soft Touch® as your trusted partner for luxurious, sustainable hospitality supplies, and experience the difference in quality, performance, and service that we bring to every project.

 

At Soft Touch®, a trademark of Soft Touch Corporation, we are dedicated to being an eco-friendly manufacturer and distributor of premium hospitality products, including:

 

High-end, natural, and organic Turkish cotton towels, bathrobes, slippers, and linens

Luxury hotel shower dispensers, toiletries, and room accessories

Custom-designed hospitality mattresses

Bespoke hotel furniture

 

Our goal is to be at the top of the luxury hospitality industry, embracing new technology and making it a norm always to implement the latest innovations. Quality is a position we pride ourselves on being one for nothing. As we strive for excellence day in and day out to set the new standards, we should be able to give value to our clients by only giving them the best in products that would enhance the guest experience.

OUR MISSION

Soft Touch Linen® trademark of Soft Touch Corporation is an Eco-Friendly manufacturer and distributor of;
-High-End, Natural, and Organic Turkish Cotton Products, including Towels, Bathrobes, Slippers and Linen
-Luxury Hotel Shower Dispensers, Toiletries and Room Accessories
-Custom Hospitality Mattresses
-Custom Hotel Furniture

Our mission is to become a manufacturer and supplier for luxury hospitality industry that moves forward with the latest technology, keeps up with the innovations and applies them instantly, with the belief that quality has no limits, to raise the bar each and every day and create value for our clients

Two Men Shaking Hands
Recycling Logo

OUR VALUES

At Soft Touch®, our values are the foundation of our employee and company culture. Soft Touch Corporation invests in people and protects its workers rights in full according to the laws. They define the manner in which we do business, engage our customers and conduct our work and processes

 

Integrity

Honesty
Discipline
Creativity
Effectiveness and Efficiency
Teamwork
Quality
Excellence

White Cotton Fabric

PRODUCTION RANGE

  • Custom Hotel Room Amenities

  • Hotel Shower Dispensers

  • Custom Made Mattresses 

  • Dobby / Jacquard Production

  • Solid dyed / Yarn dyed / Printed options

  • Terry / Velour / Silk / Waffle pique

  • Embroidered products

Textile Industry
Thread Spools

Custom Manufacturing

Soft Touch Corp.  is private label manufacturer in the industry that has the expertise to take product from the earliest conceptual stages through design and development, packaging and production. Providing custom sizes and designs to meet your needs.
Jacquard Logo Towel or Pool Chair Cover
Embroidered Bathrobes, Slippers, towels, sheets or duvets

Private Label products to extend your brand
Washable RFID Chips Track Hotel Towels, linens, Bathrobes and more.

Soft Touch® offers high-quality luxury hotel supplies. From bathroom supplies to housekeeping products. Our knowledge is in place to suit your needs globally. For your hotel, resort, and spa needs, Soft Touch is a manufacturer and distributor of a wide range of luxurious and environmentally sustainable hospitality supplies. We are dedicated to providing excellent luxury hospitality supplies at the most competitive prices, enabling our clients to gain while preserving the environment.

 

We specialize in providing luxury hotels with guest comforts, and some of the best hotels in the world are among our clients. Our client portfolio is impressive and diverse, ranging from well-known establishments to groups of smaller, upscale Hotels and Resorts and specific elite spas and resorts. Our clients take great pleasure in our excellent services, and they have met the ideal supplier in Hotel Supplies who understands their values. In addition, we take pride in offering premium and luxurious hotel linens, including towels, bathrobes, slippers, and bathroom amenities, as well as Eco-Friendly shower dispensers and pillows made of natural and organic cotton.

 

The capacity to develop and produce a product exclusively for you is one of the aspects of the business that we are most proud of. Our skills in designing products specifically for you in the sizes and colors you desire, establishing private labels, and offering exceptional designs for luxury hotels. With thoroughly controlled supply chain activities, our knowledgeable and experienced team promises prompt and effective customer service and product delivery from our facility to your establishments. In addition, we developed our eco-friendly amenities lines and biodegradable pouches to meet the demand expressly.

 

Soft Touch Linen®, a trademark of Soft Touch Corp., is a private label manufacturer in the Hospitality Industry committed to maintaining a leadership position to bring customer satisfaction to meet customers' demands and expectations. We have built a solid name in the market for dependable service through years of experience and quality service. We have a base of happy clients who frequently use our services. But we strive to go beyond that and above your expectations, no matter your hospitality needs.

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Distribution Centers

USA, California & Florida

Europe & Middle East  

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